Do you help write or improve the content on my site?
Yes. On-page SEO often involves reviewing and rewriting existing website content to make it clearer, more engaging, and better optimised for search engines. This includes adding relevant keywords, improving readability, and ensuring content aligns with search intent. Good content not only improves rankings but also helps convert visitors into customers by addressing their questions and encouraging action.
How often should I add new content to my site?
Regular content updates signal to search engines that a site is active and relevant. A good practice is to publish new content, such as blog posts or case studies, at least once or twice a month. However, quality matters more than quantity. New content should be useful, original, and aligned with the target audience’s interests or search queries.
Do you provide blog writing or content marketing services?
Many SEO providers offer blog writing as part of a broader content marketing strategy. This includes researching relevant topics, identifying target keywords, and creating content that attracts visitors and supports SEO goals. Blogging helps improve keyword coverage, builds internal links, and positions the business as an expert in its field, all while driving more organic traffic.
How do you optimise headings and subheadings for SEO?
Headings (H1, H2, H3, etc.) are used to structure content for both users and search engines. Properly optimised headings include relevant keywords, reflect the content beneath them, and follow a clear hierarchy. This helps Google understand what each section of the page is about while making the content easier to scan for readers. Headings also support accessibility and page clarity.
Can you improve the SEO of my existing service pages?
Yes. Existing service pages can often be enhanced by updating their structure, refining the content, improving keyword targeting, and adding internal links. Optimisation may also include updating meta tags, adding location-specific terms, or enhancing calls to action. Strengthening these core pages improves search visibility and helps convert more visitors into leads or customers.
Do you provide image optimisation?
Yes. Image optimisation includes compressing image files to reduce load times, using descriptive filenames, adding alt text with relevant keywords, and ensuring images are properly scaled for mobile and desktop. These steps help improve site speed, accessibility, and search engine understanding of visual content — all of which contribute to better SEO performance.
How many pages should my site have to perform well?
There’s no fixed number of pages required, but each page should serve a clear purpose and target relevant keywords. Most businesses benefit from having separate pages for each service, location, and major topic, supported by blog content or FAQs. A well-structured site with useful content generally performs better in search engines than a small, static site.
Can you help restructure my website navigation for SEO?
Yes. Clear, logical navigation helps both users and search engines find and understand your content. SEO professionals often recommend restructuring menus, simplifying the user journey, and improving internal linking. A good site structure ensures that key pages are easily accessible and properly prioritised, which can improve crawlability, user experience, and rankings.
Will you suggest new landing pages for local SEO?
Yes. For businesses targeting multiple areas, local landing pages are often recommended. These pages focus on individual locations or regions, using keywords relevant to that area. For example, a service page for “Electricians in Edgbaston” helps capture local traffic. Local pages should contain unique content and useful information for people in that area.
Can you optimise content for both users and search engines?
Yes. The best SEO content is written for people first, with search engines in mind. This means using natural language, answering common questions, and including relevant keywords without overstuffing. Content should be easy to read, valuable to the target audience, and structured in a way that allows search engines to understand and rank it appropriately.
