Do you build backlinks?
Yes. Backlinks are a core part of off-page SEO. They signal trust and authority to search engines, helping improve rankings. SEO providers build high-quality backlinks from relevant, reputable websites using ethical, long-term strategies. These might include directories, blog mentions, guest posts, or partnerships with local or industry-specific sites. Quality always takes priority over quantity.
Are all backlinks safe, or can some hurt my rankings?
Not all backlinks are beneficial. Links from low-quality, spammy, or irrelevant websites can harm your site’s authority and trigger penalties. Google values natural, trusted links. A good SEO approach involves earning links from reputable sources while avoiding link schemes. Regular backlink audits help identify and remove potentially harmful links to protect rankings.
How do you find relevant sites to get backlinks from?
SEO professionals research websites that are topically relevant, credible, and have strong domain authority. This includes industry blogs, news sites, local business directories, and partner organisations. Outreach is then conducted to secure backlinks through mentions, guest articles, or collaborations. The focus is always on relevance, quality, and building links that support long-term SEO growth.
Can you help get my business featured in local press or blogs?
Yes. Local SEO strategies often include outreach to Birmingham-based blogs, news platforms, and community websites. Being featured in local media improves brand visibility, generates local backlinks, and boosts trust. These placements may involve news stories, interviews, or expert commentary. Local press features are especially valuable for improving local search rankings and credibility.
Will you reach out to Birmingham-based websites for local links?
Yes. Acquiring links from locally relevant websites strengthens a business’s local SEO footprint. This includes contacting Birmingham-based directories, community groups, business networks, and local bloggers. These geographically relevant backlinks help signal to search engines that the business is active and authoritative in its local area, improving visibility for location-based searches.
How do you track and report on backlink performance?
SEO providers use tools like Ahrefs, SEMrush, and Google Search Console to monitor backlink profiles. Reporting typically includes metrics such as the number of backlinks, referring domains, domain authority, anchor text, and link quality. These reports help businesses understand which links are having an impact and where further improvement is needed.
Do you clean up spammy backlinks?
Yes. A healthy backlink profile is essential for long-term SEO. Regular audits help identify spammy, toxic, or irrelevant links that may harm rankings. If necessary, disavow files are submitted to Google to ignore those links. Cleaning up bad backlinks reduces risk and ensures search engines trust the site’s backlink profile.
Can I see the backlinks you’ve built for other clients?
For privacy reasons, exact client backlinks may not always be shared. However, SEO providers often showcase anonymised examples or case studies to demonstrate the types of links earned and their impact on rankings. Transparency in link-building methods and sample reporting is usually provided during consultation or onboarding.
Will you build citations in UK business directories?
Yes. Citations — mentions of a business’s name, address, and phone number — are important for local SEO. Listings are created in trusted UK directories such as Yell, FreeIndex, and industry-specific platforms. Consistency across these sites helps search engines verify business information and improves rankings in local search and map results.
Do you use guest posting as part of your strategy?
Yes. Guest posting involves writing articles for other relevant websites in exchange for a backlink. It’s a trusted, long-term strategy when done properly. Posts are written to provide value to the host site’s audience while including a natural link back to the business. When targeted carefully, guest posting builds authority and referral traffic.
